录取通知书+AR技术,这种玩法果然很新潮

Release time:2017-07-06
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source:人民网
reading:180

近日,西北工业大学发出了2017年第一封录取通知书,通知书的主人是来自山东的魏同学。与往年不同的是,今年学校首次在每一份录取通知书中嵌入了基于AR技术的虚拟校园平台。AR技术是一种将真实世界信息和虚拟世界信息“无缝”集成的新技术,是把原本在现实世界的一定时间空间范围内很难体验到的实体信息通过电脑等科学技术,模拟仿真后再叠加,将虚拟的信息应用到真实世界,被人类感官所感知,从而达到超越现实的感官体验。

 

 


当AR技术与录取通知书结合,会产生怎样奇妙的反应?据介绍,收到通知书的新生,只需完成三步:拿起微信扫一扫,关注通知书上的“畅玩AR”;下载“西工大增强现实”APP;打开APP,扫描通知书正反面,就能畅快查看校情校史介绍、学科特色展示等主题内容。除此之外,当新生扫描背面的“航空”“航天”“航海”标志时,还会出现有关西北工业大学学校特色的动态展示。

 


“新生录取通知书虽然只是一张纸,但精心嵌入的AR技术,是为了通过其展现一种前沿的气质、一种自豪的传递;精心编制校情校史及学科特色等主题内容,更是一种感情的投入、一种精神的传承及一种希望的寄托,将录取通知书衍生为学校为新生送去的专属礼物。AR录取通知书不仅让录取信息‘动’了起来,更通过新媒体新技术使学校育人工作‘活’了起来,提前了创新大门的开启时间,丰富了创新基因的传承渠道。”西北工业大学招生办公室副主任谢丹说。

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